Market Analysis: Before doing anything one should analyze the conditions or situations. So as in the business you have to analyze your market place and how things work in web hosting business. While performing a market analysis you have to keep these things in mind, what are you offering? Where you have to start? Why you choose this business? And how you will compete? Market analysis will clarify your targeted clients and competitor so you can define your web hosting plans keeping market trends in mind.
Who is going to review my plan, and what do you want them to do with it? You need to identify who is going to actually study your plan, and what they are going to do with it. If it's yourself, then it's a little easier to answer this question because the answer lies within you. If, however, you are writing your plan for others to review, and assuming you've answered #1 above, you're going to have to do some background analysis. Start listing names or titles/positions of people who you expect to review your plan. Then, for each person, brainstorm how you want that person to react to your business plan _ what they should do with it. You could do the same thing for investors _ do you know any business owners? Ask them what they would look for in any business venture they would invest, and specifically what they would look for if you wanted them to invest in your business.