Identify Strategic Integration _ A comprehensive business plan assists the entrepreneur in making a cohesive strategy that brings into account all the elements of the strategic business plan, and identifies how they associate with each other. Looking at the business in this way promotes the elimination of components of the plan that do not correlate with the greater vision. The plan helps you to identify how you can build your company over time. For example if you have an existing business you might try to expand the business through your existing clients. Your strategies might evolve around deepening your client relationships through customer relationship management. A system for reaching out to clients could help move the company forward.
Building the Plan _ There are numerous variations on how to write business plans, and, like all good quality business communications, they must be tailored to the individual company involved. The following elements, however, are fundamental to all basic business plans: Start with a Vision Statement. This is a brief outline of your goal in founding your business. This is the big_picture place, so if you are going to get dreamy_eyed and romantic anywhere in your business plan, this is the only place where you might get away with it. Your vision statement may be as brief as a single sentence, but is more likely going to be a short paragraph.