It may seem like a daunting and laborious task to write an entire plan from scratch, but in actual fact once done it can be incredibly useful. In the beginning stages of your business, your plan will help to define and focus your objective by using accurate figures and details. Once established and looking to expand, you can then use your business plan as a selling tool to get more funding from external sources such as investors and the bank. As you are developing your business, your plan will help to highlight any gaps or weaknesses in the planning process. You can then address these issues and hopefully avoid any disasters. Finally, you can also use your plan to get advice from other experts within your field. By having a detailed business plan to hand you look professional and can present the information in an organized and clear manner.
Who is going to review my plan, and what do you want them to do with it? You need to identify who is going to actually study your plan, and what they are going to do with it. If it's yourself, then it's a little easier to answer this question because the answer lies within you. If, however, you are writing your plan for others to review, and assuming you've answered #1 above, you're going to have to do some background analysis. Start listing names or titles/positions of people who you expect to review your plan. Then, for each person, brainstorm how you want that person to react to your business plan _ what they should do with it. You could do the same thing for investors _ do you know any business owners? Ask them what they would look for in any business venture they would invest, and specifically what they would look for if you wanted them to invest in your business.