A strong business plan is essential for anyone looking to set up a business. A working business plan will prove your most used tool when it comes to building up your business, therefore it is essential to get it right from the word go. A business plan is a written document that clearly explains to the reader what the business is, what its objectives are, the strategy behind the business, the market it is involved in and its financial forecasts. A good plan can have many different functions from securing external funding to monitoring success or failure within the business. In general the most common function of the business plan is to act as a guide for a new business owner to follow when just starting out.
Provide a Roadmap _ A business plan provides a guideline to help you achieve your goals. Mapping out a plan helps you in determining which strategic path you will use to reach your desired destination. The research and brainstorming conducted during the writing of the plan will assist you in figuring out where the business should go while providing a complete set of instructions to help you get there. The primary goal of a business plan is to provide a roadmap that ensures your business is heading in the right direction and stays on course.